Are you confused by how you could be converting more of your website visitors in to clients?
Perhaps you’ve got an opt-in already but it’s just not getting enough people to subscribe to your database.
In this week’s episode of GID TV, I explain the 3 things you need to start with:
- What exactly should be offering (and no, an email newsletter subscription is just not exciting enough!)
- How to work out who is actually visiting your website (do this first before deciding to spend any time or money in driving more traffic to your site)
- How to make changes so you can get results quickly. This is not about re-designing your website or coming up with a whole new marketing strategy for your whole business. Hint: squeeze pages are what you need.
Are you struggling to make any sense of your opt-ins? Are you wondering how or why potential clients should be subscribing to your database? Or are you still focusing all your efforts on marketing an email newsletter and wondering why no one is signing up?
Leave your thoughts in the comments below. I would love to know what you think.