Do Less. Be More. Play Bigger

Welcome to my blog ...

When bootstrapping hurts your business

How can you ensure your marketing reflects the value of what it is you're selling? Marketing costs. There’s no denying it. Hard cash, your time, resources - whatever way you look at it, it costs to market your business. So I get that the popular questions I get asked...

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Following up and the rule of 3

The art of following up. Why it’s critical to follow up, why you don’t follow up and how you can follow up simply and easily without an overcomplicated online funnel that drives you nuts in trying to set the whole thing up. Following up leads and prospects is critical...

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The space between your pendulum swings

How to create the space that allows you to reflect, review and connect with your bigger vision and be able to grow your business. Today I want to draw your attention to the spaces between your pendulum swings. The space between where you push forward and you pull...

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Don’t squeeze me too hard

What do you do when you have a new idea? Not just any idea but the kind of idea that catches you off guard ... gives you that flash of inspiration. You feel exhilarated and your eyes shine brightly with opportunity. What happens when you start to think about getting...

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How our fears can be our greatest strengths

  After a quite incredible weekend at the One Woman Conference, I've been reflecting on our individual impact to make a difference. When you are alone in your office, it's easy to feel that the journey is too steep or too rocky or that your goal isn't clear and...

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Marketing live events in this digital age?

I’ve gone back to marketing live in-person events again. After a three year run of being totally digital, I’ve realised how much I missed running them and how important they are to a business like mine; a business that needs me to show up and be visible. Perhaps...

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Be More Tortoise

Before you plough into next thing on your to-do-list, stop. Take a breath. May is a month that seems to go by crazy fast; running off the back of the Easter holiday weekend and giving us two further 4 day weeks. Add this to our already spinning-faster digital...

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Resilience and the game of business

S@&* happens, yes? Just as you feel you are in flow and that you're finally two steps forward, you get an email cancelling a contract or a client tells you they don't want to go ahead with the programme you've just confirmed with them. Perhaps a marketing campaign...

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