Many of us are really great at crisis management. In an emergency, our flight-or-fight instincts kick in and we just know what the right thing to do is in that moment.
I look back to March of this year, and I saw myself and many others rise to the occasion to deal with the global pandemic emergency. We were resourceful. We came together and supported others who needed help.
Eight months later and if you are feeling tired of short-term coping strategies, it’s really no surprise. The hormone that helps us engage in an emergency, cortisol, isn’t designed to be in full time production. If you’ve ever used substances such as coffee to keep you going, you will know that the effect starts to wear off after a few weeks. You end up drinking more or making stronger cups, which overloads our system over time.
There comes a time when your system can’t cope and build up until they explode like a volcano.
Volcanic eruptions are often messy. They may show up as a blazing row with a family member or making a snap decision in your business that you quickly regret. Sometimes a volcanic eruption can be long and slow, where you simply switch off and turn to self-destructive habits such as sugar, alcohol or binge-scrolling Twitter.
If you are feeling close to a volcanic eruption, which many people are right now, I wanted to share with you today three simple ways to release some of this built up pressure.
Releasing just a little pressure can help you hugely. It can help you slow down just enough to clear the way for better thinking and better decision making. And all three require absolutely no tech and very little time (ten minutes at most!).
1) Who Not What
Most of us are programmed to be problem solvers. Even if you aren’t a natural problem solver, society expects us all to ‘pull up our socks and get on with it’. Us Brits are particularly stalwart in our approach to times of trouble and our ability to get through has been mirrored through many generations.
That ability to be strong, independent men and women can work at times of crisis, but that weight of self-responsibility soon gets heavy, especially when the going gets really tough. So let’s change the questions we ask ourselves.
Problem solving often starts with asking What and How questions.
What can I do? How can I get through this?
What if you changed the question.
Who can help me? Who can do this for me?
Same problem, but by asking for help you are taking the pressure of yourself to fix it all.
2) Dump. Ditch. Delegate. Date.
For those of you who know me well, you will know I just don’t like to-do lists. To-do lists are linear and don’t provide any structure in helping you prioritise. You end up picking and choosing what you feel like doing. Once you have done all the easy or more fun stuff, you are left with things you try to avoid so you simply add more things to your to-do list, which adds to the overwhelm and journey to volcanic eruption.
We use the process dump, ditch, delegate, date with our clients.
First dump everything you think needs doing on individual post-it notes. One thing on one note. Keep asking yourself ‘What else?’ until you run dry of ideas. Chunk down any big items so that you avoid having projects such as ‘Get new website launched’. Break these down into tasks that take no more than 90 minutes at a time. Yes, you may end up with a lot of post-it notes but this chunking down is important as it will help stop feeling overwhelmed by big things to do. The thinking time here will save you hours of procrastination and indecision in the coming weeks.
Next look at each post-it in turn and ask yourself ‘Can I ditch this?’ You may find a few ‘should-be-doing’ things sneak in so this is your chance to screw them up and ditch them.
Then go through each post-it again and ask ‘Who can do this for me?’ It may be that a few items come up that you haven’t got a specific person in mind so do you need to go find and hire someone new?
Finally, put the post-it notes left in the order of what needs doing. This is why post-it notes work because you can stick and unstick them until you feel the order is right. Get your diary out, check your schedule and decide when each post-it note is going to be actioned. Dates is the critical final step in this and what turns a linear to-do list into a task focused action plan.
All this can take as little as five minutes if you want to focus on just the day ahead, or 20 minutes if you are planning out the next few weeks.
3) Stop. Start. Keep.
This is a great exercise to help you put the breaks on and help you breathe before you begin your day or week. Any time you feel any overwhelm bubbling up, do this exercise to give you the pressure release before you head to full volcanic eruption.
I highly recommend you do this exercise away from your desk and your phone. Find somewhere away from the clutter or mess of your office and give yourself a little space to breathe. This is not a logic exercise, but one that helps you access your intuition and inner wisdom.
Take one piece of paper and turn it landscape.
Draw two lines so that you have your paper split into three sections. At the top of each section write Stop Doing, Start Doing, Keep Doing.
Give yourself ten minutes to write down anything that comes to mind that you feel you ought to stop, start or keep. Cast your mind back over the past few weeks and months and recognise what you have achieved, how you achieved it and see patterns of behaviour that you know work for you.
Some people like to spend a few moments quietly shutting their eyes and taking three or four deep breaths to help themselves get out of their head before beginning this exercise.
Social media use and relationships with phones often show up in the Stop Doing section. And wellbeing practices such as exercise and healthier eating habits for the Start or Keep Doing. The more you open yourself and get real honest about how you are showing up every day, the more you will see what habits may need breaking or starting. Just be careful not to give yourself an unrealistic list under the Start Doing … there’s often more power in stopping behaviours or recognising what’s working for you already, before you try to start new ones!
What are you going to take action on?
All three of these exercises we use with our clients regularly and they really are the foundations for many of their big wins. They not only help you release some of that pressure build up and stop the volcanic eruptions, they also help you get more body conscious about how you are going about your day-to-day. Which in turn will help you see what you can get done in the time that you’ve got, and what you are more than capable of achieving.
Let me know what you put in to practice and what results you get. I’d love to know what difference these make to you and your business results.
And if you would like to know more about the work that I do around business productivity and impact, click here to find our more about our programme Ebb & Flow.
Until next time, do less, be more and play bigger.
What does doing less look like? This was a question that someone asked me this week (thanks Linda!). I write and talk a lot about the idea of doing less; my sign-off tag is Do Less, Be More, Play Bigger.
And I get that it can sound like a little abstract. Images of laying on the sofa, watching daytime TV and eating wotsits used to come to my mind whenever I was challenged that I may need to do less. But doing less isn’t about doing nothing. It is about what it says; doing less. As we are all living and breathing this create-more-in-less-time culture, it’s really easy to see how high our standards have got based on what we think we ‘should’ be doing during our days.
We have been obsessed with productivity long before we had smartphones.
The earliest known to-do list was recorded in 1791, with Benjamin Franklin’s “What good shall I do this day?” list.
The Industrial Revolution in the mid-1700’s birthed the beginnings of mechanical production, which kick-started the common goal of producing more in less time.
Through two World Wars, our workforce across the globe started to transform as factory production increased and office workers began their daily commutes. In the 1970’s, more people spent more time travelling to work and being at work, and we saw the creation of convenience foods and time saving household appliances so we could have more leisure time, and less time cooking and cleaning.
But the real acceleration of work productivity began to implode once home computers and the World Wide Web opened us to an endless stream of technology to make us more efficient.
Today, our smartphones can tell us how well we are eating, sleeping and running. We have access to an endless supply of productivity apps, automation systems and bluetooth devices all designed to send us constant notifications and help us do more in less time.
We can contact and be contacted by anyone, at any time.
Our work boundaries are so blurred that most of us now feel panicked if you ever leave the house without your smartphones and it’s reported that 71% of people sleep either holding their smartphone, having it in bed with them, or having it on their nightstand. It’s the first thing they look at when they wake and the last thing they see before they close their eyes at night.
Welcome to the never off society
But how productive are we?
Here in the UK, Britons are working an average of 42.5 hours a week. My guess is that those of us who run our own businesses may be doing upwards of double that, if you include all the hours spent on our phones, hatching out new plans and working away on client deadlines in the middle of the night.
Not surprisingly, it turns out that our mere mortal brains and bodies are simply not designed to be working this hard. We are working in a linear way throughout the year, not taking into account our seasonal cycles and daylight hours, and scheduling our days to a calendar created in Roman days that we have to add an extra day every four years to make it work with the earth’s natural orbit.
Today 79% of people at work are experiencing some level of burnout with nearly half of UK workers (48%) showing signs of moderate to severe burnout – only second to Japan (50%).
Back in 2012, I hit burnout hard. Still reeling from losing my dad to cancer two years previously, I found myself unable to function and couldn’t get out of bed one weekend. I can look back now and see all the signs; the extreme fatigue, brain fog, body in pain. But I had programmed myself to keep working hard at trying to get everything – life, business, family – to work.
I was sandwiched between life and business, squashing myself harder and harder as I tried to keep up with it all. It just felt easier to keep my head down and plough on because who was going to sign me off sick anyways?
That summer was the start of five years of horrid hormonal imbalance and peri-menopausal symptoms which I realised couldn’t be fixed with a pill or a two week holiday. I had to reset, reboot and take some serious rest. One of the areas I knew I needed to change was the way I was working, and I started on a journey of exploring and understanding what doing less actually meant.
So what does less actually look like?
First of all, why do less?
Plate spinning is one of the biggest problems I see in business; the thought that you can keep half a dozen projects going, all at the same time. In project management terms, you end up getting what would be called project creep. As you run around the plates, you aren’t going to get to them all. So they begin to slow and one day they begin to fall one by one, which in turn makes you run around even faster trying to pick them up and start them spinning all over again.
The maths is simple; the more projects (or client jobs or products to sell or social media profiles) you have to manage, the less chance you have of completing any. You try to find to-do list apps or project management software to help you organise it all and when you add in the dreaded procrastination gene that we all seem to have, you just never get to completion stage with any of the projects.
You are doing more than you ever thought possible and you still don’t think you are working hard enough … and thus starts the slippery slope of burnout.
So how can you start to do less?
First of all, you need to acknowledge that most of us are programmed to keep achieving, striving for more. Your productivity levels, no matter how efficient you think you are, can not keep up with the devices and apps that are designed to keep us all productive.
So the first step in doing less is giving yourself permission to do just one or two things really well. If you want to do more then you have to recognise the need to put in the infrastructure and teams to support you (so you aren’t the one doing all the doing). You have to get real about what you – a mere mortal – is capable of doing in a day.
There’s no quick fix (well, not that I can find!) but it all starts with getting conscious about your work habits and how you are approaching projects.
Before you even begin to start working out a new productivity routine (which IMO just triggers the must-do-more gene … more about this on another blog!), what I wanted to share with you today are three practical things you can do to get clear on what’s going for you:
1) First acknowledge that you have too many plates to spin.
If you don’t first admit that you have a plate spinning problem, then you won’t take any action to change your behaviour
2) Get conscious about your behaviour right now.
Before you make any changes, you need to see what you are doing first. You may find that in amongst all the chaos you feel around you, that there are some brilliant things you are doing. But if you don’t take the time to first see what’s going on, you won’t spot them. You may want to time track yourself for 2 or 3 days. This can feel like a painful process, especially if you’ve got a lot on already. But it doesn’t need to be complicated and you certainly don’t need a fancy app or software to do this. All you need is a piece of paper next to you throughout the day and just right down what you’ve done in one hour blocks. All you want to do is be able to spot the habits you are in, rather than go into analysis paralysis.
3) Get conscious about where your energies are at.
No matter what is going on in your life right now, your energy will be in ebb and flow. We are cyclical beings, women more so than men, and yet we are programmed to believe that good productivity is about sticking to routines. You will have your own natural rhythm that is influenced by so many things including the weather, the seasons, what you ate and drank the day before, your hormone cycles (women far more than men) and what is going on in your life.
Every morning I write down where I am in my menstrual cycle, what the weather is outside, how well I slept, where the moon is in its cycle and anything else that I feel is worth noting. What this does is help me get body conscious of what is going for me so if it’s raining hard, I’m day 25 of my cycle and there’s a full moon about to happen, I know I may be a little more emotional and tired than usual. I can then be that little bit more kinder with myself and give myself less to do that day.
I’m going to be sharing more on this topic of doing less over the next few weeks so if you are interested in finding out more, make sure you are signed up for my updates. But for now, I would love you to do these three things and let me know what impact it has on your week.
You may just surprise yourself and realise there is far less to fix than you originally thought 🙂
Until next time, do less, be more and play bigger.
Has anyone ever said to you ‘trust the process’?
I used to hate this phase; I felt it was such a ‘coachy’ thing to say and it irritated the pants off me when anyone tried to use it with me.
It’s often said in the context of someone working hard, trying to get something to work. And if you’ve been in business for more than just a few months, you’ll know that there are plenty of things that can feel really hard work to get working.
Can’t get your marketing working? Trust the process.
Can’t find the right person to hire? Trust the process.
I didn’t have time to trust the process; I needed to get on and get stuff done. If something wasn’t working, I believed I just had to work harder at it.
Fast forward to today and ‘trust the process’ is a phase that me and my team use a lot with our clients. But not in the ‘coachy’ smug way that I remembered it as when I first got going back in 2004.
To be clear: trust the process can only work if you have a process in place to trust. It’s not about lighting your incense burners, closing your eyes and praying to the business gods to deliver. There is a process and system for anything and everything that you do in your business. From marketing to launching and from hiring new team members to letting go of the ones that don’t work out.
Let’s take my event, Embrace, as an example. Some may call me crazy to be putting together a three day event in just three weeks, but there are several reasons why it’s flowing together so easily.
1) Strategic Thinking: this isn’t a knee-jerk reaction to an urge I had.
Embrace has been brewing for some while now and there is a bigger vision that’s helping me steer this event.
2) Team: this isn’t something you try to do by yourself.
I already have a strong team; Alexia who started as my VA 12 years ago and now takes on the role of Operations Manager and Events Manager, and Melina who came on board as a Senior Coach for my Momentum clients. Plus I reached out to my good buddy, Nicki Williams, to co-host this particular event with me; I’ve realised it’s more fun to do projects like this with people you like 🙂
3) Asking for help: you don’t need to figure this out yourself.
One thing that was really important to me for this event was to have a diverse speaker line up. The recent #blacklivesmatter campaign this year opened my eyes to how much of a white privilege bubble I lived and worked in. So making sure I didn’t just rely on my business buddies and clients to fill the speaker slots, I asked in various communities for help in connecting me with women from different cultures and communities. We haven’t got it perfect and I know there’s more work I can do with more time available, but I am bloody proud of what we’ve created.
4) Process: everything runs more smoothly with a process.
Although this is the first three day event I’ve run, I’ve been running webinars and one day training events for most of my business life. Back in 2005 I launched a women’s networking group which grew to four venues across Surrey & Berkshire. I know that an event is easier to run because of the processes.
We have a process for speaker enrolment, for creating the event page, for registrations and using the zoom platform, for delegate packs and more. Everything that we do in my business more than once, quickly becomes a process. It gets documented either in a google doc or it gets Trelloed (we use Trello.com to manage our events, programmes and marketing campaigns).
And that’s why I now love the phrase ‘trust the process’.
With the right processes in place, it means you can trust through the good days as well as the bad. Because some things won’t go according to plan. Some expectations won’t be met. But with processes in place, it means I can release the worry and stress that I used to have many years ago.
It means I don’t have to get hung up on the exact, specific outcomes. I know where I am headed and the processes don’t restrict us but allow myself and my team open to possibilities and opportunities we hadn’t seen or thought of.
So how has this inspired you to take a look at your processes in your business?
I’d love to know.
There’s a really great chapter in my book True Profit Business that takes a look at the core processes that are fundamental to your business growth. If you are interested, let me know and I can write about it next week.
In the meantime, if you want to know more about our event Embrace Midlife & Menopause, here’s the link: www.karenskidmore.com/embrace
It’s a three day festival of inspiring conversations, expert interviews, panel discussions and women circles, which the amazing Nicki Williams, hormones specialist, is co-hosting with me. We are welcoming everyone and anyone -men & women, of any age – who wants to join the conversation. And if this isn’t for you, then can I ask you to think who do you know who needs to access this event?
Until next time, do less, be more and play bigger.
Have you ever stopped to think why you choose to run your business the way that you do?
Most people have ended up with a business model based on one of two reasons;
- a business model based on what everyone else in your profession has
- or a business model based on what you’ve been taught to be the most profitable or easiest to run.
In the first instance, you may have the same business model as everyone else in your profession not because of choice, but because you don’t know any better. What you don’t know, you don’t know. There’s absolutely no judgement here. It is what it is. You may have spent a lot of time learning about marketing and how to get clients but the topic of how to design, set up and run your business is something you’ve probably never given much thought.
Doing what everyone else in your profession does has its upsides because you know what works already. Why re-invent the wheel? However, there is a big problem with this. Just because most of your colleagues or competitors are running their business in a particular way, it doesn’t necessarily mean they are all doing it the right way.
80% of your profession are doing it wrong
If we take the Pareto Principle, which statistically proves 80% of output comes from 20% of input, then we could theorise that 80% of the success that happens in your profession comes from just 20% of businesses in that profession. If we were to flip this the other way, we could also say that 80% of businesses in your profession are creating just 20% of the output.
Let’s just stop and think about this and wonder whether how true this is. Could we come to the conclusion that, no matter which profession or business sector you operate in, too many people seem to be struggling? Take a look around at the faces at your next networking event or industry conference; how many of those businesses would you say are flourishing?
The reality is that that many are experiencing one (or all!) of the following:
- Overwhelmed; procrastination over marketing initiatives and new product ideas because busy-ness is taking over the day-to-day and there’s no space to work creatively on projects that will grow the business
- Overworked; stuck in the never-ending to-do-lists and client delivery
- Underpaid; competing on price and charging by the hour or the time spent with clients which often leads to over-delivery and doing far more than originally promised to try and keep clients happy
I know this paints a pretty depressing picture, especially if you’ve come to realise that you may be in this average 80%!
What about the top 20% of your profession?
Are they creating 80% of the output?
There will be of course all sorts of reasons for the success of these top 20%, and yes, there is every chance that they are using technology to create huge growth advantage opportunities to allow them to stand out as leading experts in your profession. You’ve probably already seen colleagues and competitors create new ways of sharing their expertise. From expanding their offerings to serving groups of clients, large and small, through to creating digital content and cutting edge use of AI; the opportunities to do something ‘different’ and grow the number of clients you work with are open to you if that’s what you want.
And this leads me to the second instance where many of you may be; choosing your business model based on what’s been taught to you as the most profitable or easiest to run.
The internet became mainstream in the late 1990s and it changed our lives. Amazon was founded in 1994 being one of the first sites to sell products online. I started up my first business in 2004, ten years later, and email marketing and blogging were just starting to emerge for small businesses. When the doors opened up to mainstream social media sites, such as Facebook and Twitter, digital growth sky rocketed and advances in technology today don’t seem to be showing any signs of slowing down. It’s no surprise really that the explosion in selling digital content since 2015 has led to thousands of marketing experts teaching digital ways of making money and growing a business from your laptop on the beach, particularly within the coaching, therapy and training professions.
Because technology has been the reason for the success of a lot of businesses which are very visible online, it’s easy to get sucked into believing that digital is the only way to grow a business. But this is simply not the case.
Many marketplaces are now so flooded with digital offerings that it’s hard to break in and claim your space, especially when so much of the content can be of poor quality, and your client base may already have begun to distrust this form of learning or support. I am sure you have already experience digital learning and zoom fatigue, particularly over the past few months!
You also have to consider that there will be plenty of businesses in this top 20% bracket who are running different or more traditional business models. Because you don’t get to see their marketing campaigns or brand presence on your Facebook or Instagram feed, you may not even realise they exist. I remember a client told me once that she was impressed by the number of people I would attract at my live training events, despite her not seeing much marketing about it. She wasn’t seeing it because I wasn’t targeting her; she was already my client. So be aware that there is plenty of success going on around you that you are not even aware of; because it’s not being marketed to you, you don’t see it.
Let’s get real about how it is to run a top 20% business.
You may have a business that, on paper, is well within your profession’s top 20%, especially if you are measuring its success on key performance indicators such as turnover, market share or social media followers. But, if you are regular reader of my blogs and articles, the reality of trying to run a business in the top 20%, measured in this way, is that it may be burning you out.
If you feel you may be getting burnt out by trying to run a business in the top 20%, you will probably be experiencing one or more of the following:
- You’re overwhelmed; you’ve stepped up and created your expert status, but you don’t like the visibility and constant pressure to perform.
- You’re overworked; you can’t seem to keep up with what you’ve promised your clients and can’t come up for air long enough to hire the right people to help you grow.
- You’re underpaid; your turnover may be six or seven figures but there’s not much left for you once you’ve paid your team, advertising invoices and running costs.
Again, another pretty depressing picture perhaps. But you won’t have been the only one to have created a business that is burning you out, because this practice of growing a business based on following someone else’s formulas and business model is rife. This is why I want you to open up your eyes and see the possibilities available to you on your path to creating your own unique True Profit Business Model. My mission here is to help you avoid following someone else’s proven business model and systems, just because they are telling you it works for them.
You have a choice.
It may be that you are still looking for a formula to follow because you really don’t know which direction you should be going in. But creating a formula for your success is what I want to help you with, based on a choice that gives you freedom to grow.
You have a choice on what business infrastructure, processes and team to have in place to give you the right business to help you achieve your creativity, purpose and money aspirations; for you to be your authentic self, do good in the world and make money in the process. You can choose the design, set up and how you run your business based on the choices you’ve made in your True Profit Compass, just the way you can decide on the right car to drive every day.
The reason why there are so many different types of cars on the road is that each and every one of us has a different reason for choosing our mode of transport, and at different stages of our lives. Starting out, you’ll drive any car you can afford; a small hatchback, or even stick to your bike, especially if you live in a city. Families may drive a big SUV. Some may like fast cars. Others choose their mode of transport based on environmental impact and may even decide they don’t want to own a vehicle, and instead use Uber or rental cars for longer journeys.
There’s no one car that’s right for everyone or for a specific profession. And so it is with your business model.
There are a number of different business models you can decide on, but that’s not to say you have to pick just one. There is a chance you’ll end up deciding you want a hybrid, the same way that many electric cars are entering the market. But a word of caution here; be careful of mixing in too many as you may be in danger of creating a convertible SUV that runs on pedal power; no matter how innovative that may be, you’ve got very little chance getting it off your driveway!
There’s every chance your business model will also change and evolve as you go on your business journey, just as a couple may swap their compact convertible for a SUV when they begin their family, or a city dweller who relies on their bike may realise they need a car when they move out to the suburbs. As you and your business grow, you may find yourself developing new skills or attracted to new marketplaces and audiences. You will also stretch your thinking over the years and find yourself imagining bigger and different opportunities as you grow in confidence and shift a lot of the limiting beliefs.
Thus it’s important to realise that your choice of business model becomes part of your longer-term thinking. You may even find you need to swap your small hatchback for that super fast sports car quicker than you thought if your business really takes off!
If you would like to know more and want help with how you shape the way you run your business, then a great place to start is with my free video course: Build Without Burnout. This short 3 part video series will take you through the process of how to step up and scale, without burning out.
Build Without Burnout
In the meanwhile, I hope this has helped you take a step back from just doing what 80% of your profession does, or try to work hard to follow the latest marketing formulas and digital trends.
Has this opened your eyes to realising that you can decide to grow a business that was uniquely designed to suit you?
Until next time, do less, be more and play bigger.
If I make X each month, then I’ll give X to charity.
This is what I used to believe; that I had to make enough in order to give enough.
But this ‘if this then that’ thinking messed with me.
In my first few years of business, it didn’t even occur to me that I could use my business to ‘do good’. Yes, I wanted to make a difference to my clients but that was as far as I took my thinking. And in my early years of business, I just wanted to sell enough to make a good income and create a career that could fit around my young family.
As I started to write about True Profit Business and research how money, creativity and impact work together, I got interested in how business could genuinely do good, and not just as a thinly disguised marketing stint. However, I still stopped from taking any real action by my ‘if this then that’ thinking.
I just couldn’t get excited about giving a percentage of profits so any thoughts about wanting to contribute didn’t make it past the idea stage.
Then in 2019, I had a real shift. Thanks to the work of Alisoun Mackenzie and a deep dive into how to incorporate impact into my business at her Give To Profit conference, I came away realising that I had my giving statement all wrong.
Giving didn’t have to start when I had made ‘enough’.
Giving could start from where I was; right here, right now.
And what really got me excited into taking action was the idea that giving could become far more than a meaningless transaction.
Fast forward eighteen months and I am proud to give you my latest Impact Report.
Since May 2019, we have made $691.64 in donations, which has created 10,820 impacts broken down across these projects:
- 4770 days of literacy and business training for women in Uganda
- $156 to support wildlife affected by Australian bushfires
- 5880 days of access to personal hygiene to girls in need
- 14 days of business training program to women in Zambia
We support a new project every four months, which is voted for by our members in Momentum at the start of our new planning cycles. Each project has been selected to support the two United Nations Sustainable Development Goals that I believe will support my vision for the future:
- Gender Equality – the empowerment of women around the world to not only be safe but to have choices in how they live, work, contribute and lead.
- Responsible Consumption and Production – supporting businesses that choose to do good, be good and treat our planet with the respect that it deserves.
We make a donation every four months based on how many weekly Accountability Reports are submitted by our Momentum members.
No more waiting to see if there is enough profit in the pot at the end of the year. Just a simple count of reports at the end of each 90 Day plan which, thanks to the organisation www.B1G1.com, embeds our giving into our processes.
I love the fact that our giving is now based on activity, rather than sales, which has breathed life into our business impact for me. Plus there’s nothing like using an additional emotional reason to help keep our members motivated to post weekly Accountability Reports, which in turn helps keep me committed to my giving goals throughout the year!
Now this way of using client activity is not the holy grail of impact. There are lots of ways of how you could incorporate raising funds and supporting projects into your business.
What this process does is give me a business model that works for me, rather than have me working hard trying to work it. And that’s what I believe is key; having a process that excites you and inspires you to take action, rather than have an idea that never makes it past your to-do list.
If you are inspired by how you can create more impact with your business, get in touch. I’d love to know more about what you want to do and if I can help in any way.
Until next time, do less, be more and play bigger.